Running the Gauntlet: Essential Business Lessons to Lead, Drive Change, and Grow Profits
What’s stopping leaders from making the changes their businesses need to thrive? The most dangerous move in business is the failure to make a move at all. The history of business is filled with companies that are no more because their leaders refused to enact change when the writing was on the wall. Fear. Apathy. Lack of personal responsibility. These simple human flaws can turn a good company into a dead company.
Providing the inspiration and tools for spearheading dramatic change, Running the Gaunlet takes business leaders, managers, and business owners through the process of evaluating their business model, deconstructing it, and then reconstructing their companies for maximum competitiveness and profitability. Today’s business environment is so competitive and volatile that companies can’t afford to be satisfied with business as usual. They must make changes now to compete in the future.
Building on the principles and concepts in his first book, The Mirror Test, Jeffrey Hayzlett takes readers on a step-by-step journey to:
- Develop a “takeover mentality” for their business
- Summon the vision and courage necessary for driving change
- Sharpen the mental and emotional toughness to make strategic, lasting change
- Execute the right changes and deal with any disruptions they might cause
- Sustain and manage their company’s new-found momentum
Change is already happening all around us – to products, to organizations, to entire industries. Eventually, it will happen to everyone, whether from outside forces or their own initiative. The secret is gaining the inspiration and knowledge to make it happen and take control of it, instead of letting it control you.
In his trademark fast-paced, brash, humorous style, Hayzlett provides a realistic approach to competing effectively in an increasingly competitive business environment.
Click here for a video clip with Jeffrey Hayzlett discussing Running the Gaunlet: http://www.youtube.com/watch?v=-RDQNjDna1E.
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