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This comprehensive, entertaining, and fool-proof guide covers everything novice and avid anglers need to know to catch freshwater fish - from bass and trout to salmon and walleye - and reveals the two basic ways to catch ALL fish. With numerous photographs and illustrations, easy-to-follow instructions, and a liberal dose of good humour, the author shares his 40 years of angling expertise.

WHAT FISH DON'T WANT YOU TO KNOW
09/24/03
For Immediate Release
 

LURING THE IMPOSSIBLE
 

September 24/03: WHAT FISH DON'T WANT YOU TO KNOW is a comprehensive, entertaining, and fool-proof guide that covers everything novice and avid anglers need to know to catch freshwater fish - from bass and trout to salmon and walleye - and reveals the two basic ways to catch ALL fish.
 
With numerous photographs and illustrations, easy-to-follow instructions, and a liberal dose of good humour, the author shares his 40 years of angling expertise, including how to:
 
  • Read the waters and the weather
  • Select the right baits and lures for particular fish and situations
  • Know which gear is essential and which is merely desirable
  • Get maximum results on a minimum budget
  • Practice proper etiquette and ethics
  • Turn a tough day into a great one with dozens of tricks and tips
 
From learning how to think like a fish, understanding tackle and techniques, differentiating between various underwater habitats, knowing what lures you must have in your tackle box, to many other tips and tricks, including why there are only two ways to catch a fish-enticing them or provoking them, WHAT FISH DON'T WANT YOU TO KNOW covers everything the new or avid angler would ever need to know.
 
Laced with amusing anecdotes and common sense, this book will unlock the secrets of fishing and teach anglers how to catch more fish.
 
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For publicity or to arrange an interview with the author, please contact Doug Blair at 905-430-5134 or by email at dougb@mcgrawhill.ca.
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